SMSummerMood at The Store

SMSummerMood is a collection of everything we love under the sun at The SM Store. It’s all about high style under the summer heat, wherever the sun takes you. After all, the season of sun and fun is the best time to:

Refresh your look. Whether you’re discovering new destinations or unwinding at home, start the season with hot new duds that express you best. Update your summer staples with the hottest trends and create a look that will surely make a statement.

Dive in fashion. Keep it lit when hitting the coasts or lounging by the pool in swimwear that elevates your style to a whole lot of character. And as you prepare for your best summer yet, how about trading your usual swimsuits with fresher and brighter pieces to match your golden sun-kissed glow?

Chill with style. Live your best La Dolce Vita life: bask under the sun, take things slow, and don’t worry about a thing—but don’t forget to look the part! Keep it cool but be sure to pop in bright and warm colors that give your summer style a fresher spin. To cap off your beach-ready look, grab a trendy towel that echoes the season’s vibrant spirit!

Express your #SMSummerMood as the The SM Store takes you into an on-ground experience of The SM Store’s summer collection, matched with the many things we love during summer.

Catch #SMSummerMood pop up and virtual pool in SM Southmall on April 26-28 and SM Mall of Asia on May 4-6.

Make The SM Store part of your greatest summer yet—#SMSummerMood! Follow The SM Store on Facebook ( and Instagram (@thesmstore) and subscribe to YouTube Channel (

Great summer deals are also available online through Lazada and Shopee!

By Karren Nobres


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