City officials recently expressed the support of the local government to the conduct of the Fiesta in America from August 17-18, 2024 at the American Dream Mall, New Jersey, United States of America.
Under Resolution No. 347, series of 2024, local legislators stated that Fiesta in America 2024 offers a vast marketing opportunity and conducive platform covering a 6-State geographic footprint, particularly New York, New Jersey, Connecticut, Northeastern Pennsylvania, Delaware, and Virginia, including Washington D.C., guided by a quantifiable goal, all direct marketing activities have been designed to entice thousands of potential US tourists and entrepreneurs to visit and do business with the Philippines soon and often.
Earlier, the local legislative body considered the e-mailed letter of Mr. Jaime T. Camacho, Jr., Marketing Director, Fiesta in America – Philippines, inviting the local government officials, together with the key tourism stakeholders to participate in the yearly even in the USA called ‘ Fiesta in America to be held at the American Dream Mall, New Jersey, USA from August 17-18, 2024.
As the biggest annual Filipino indoor cultural event on the US East Coast, Fiesta in America has engaged more than 220,000 Filipino-Americans and multicultural consumers since its founding in 1996.
The council noted that two huge built-in markets will be on-site throughout the full day festivities where entrance is free, all primed for direct sales and consumer engagement: first, more than 10,000 affluent Filipinos from New Jersey, new York and nearby states are expected to attend; and second, American Dream’s 60,000 plus multicultural summer weekend visitors will be afforded the chance to experience a glimpse of Philippine culture, trade and tourism.
Further, the council enjoined all local investors in the city to participate in the aforesaid event. By Dexter A. See
