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Home Business Business and Livelihood

Shell Bike Fair 2017 kicks-off in Baguio

Hent by Hent
July 2, 2017
in Business and Livelihood
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Shell Bike Fair 2017 kicks-off in Baguio

The ribbon cutting ceremony was led by Shell General Manager for Lubricants Dennis Javier and Pilipinas Shell District Manager North Luzon Chris Alli during the opening of the Shell Bike Fair 2017. (July2, 2017)

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BAGUIO CITY  – Motorcycle riders in the Philippines continue to grow in number with Metro Manila having 860,517 bikers while up north there are 576,573 bike owners according to Industry Government Online. Being on two wheels has become a common, essential mode of transportation for Filipinos in both urban and rural areas across the nation.

To thank bikers for their unceasing support and to emphasize its commitment to the growing motorcycle community, the global fuel giant gears up for its annual Shell Bike Fair 2017, a series of five exciting events across the country.

Made possible by Shell Advance Motorcycle Oils and the new Shell V-Power fuels, the event will start off in Baguio, aiming to delight drivers, enthusiasts, and bike club members alike. The two brands are the bikers’ reliable companion on the road: Shell Advance allows for a smoother ride by protecting the engine from wear and maintaining clean pistons while the new and improved Shell V-Power is designed to deliver both performance and efficiency.

Known as a bikers’ favorite because of its cool climate, fantastic views, and delectable food, Pilipinas Shell chose the City of Pines as its starting point for the 2017 series. The first leg opened at the CAP-John Hay Trade and Cultural Center with demos, interactive games, and other festivities.

Guests enjoyed powerful performances by Sky Dive, Uptown Rascals, Sky Light, Imago, Go Girls, and Parokya ni Edgar, as well as the company of actress, model, and host Daiana Meneses. Several motorcycle clubs received special prizes and brought home brand new bikes.

Shell wants to be your trusted partner in every journey, whatever you may drive. With their bikes filled with Shell Advance motor oil, riders have the confidence to face different challenges, from rough terrain and pollution to traffic and harsh weather conditions. Shell Advance’s PurePlus/ Active Cleansing Technology’s formulation has the benefits of horsepower, superior wear, high-temperature protection; piston cleaning, and better fuel economy.

Shell’s world-class lubricants go hand-in-hand with the use of their most advanced Shell V-Power fuels, now with DYNAFLEX Technology. Shell V-Power Gasoline has a new breakthrough formulation that targets dirt and helps remove up to 80% of performance-robbing deposits on key fuel system components.

“For over 100 years, Pilipinas Shell’s products and services have evolved to meet the current needs of Filipino motorists. We want our customers to know that Shell is every Pinoy motorists‘ partner as they face challenges on the road. Shell has evolved into more than just a gas station; it is a pit stop that fuels both you and your motorcycles,” says Anthony Lawrence Yam, Pilipinas Shell Vice President for Retail.

Don’t miss out on the other four legs — Bicol, Cebu, Davao and Metro Manila — of the Shell Bike Fair 2017, which runs from July until September. For more information, visit shell.com.ph.

By HENT

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