TUBA, Benguet – Wilcon Depot continues its expansion by opening its 101st store in Begis, Poblacion, Tuba, Benguet, on March 7, 2025.
Benguet Municipal Vice Mayor Hon. Maria L. Carantes highlights the store’s positive impact, stating that it will attract customers from the city, boost Tuba’s visibility, and support smaller businesses. She also emphasizes the job opportunities it creates for locals.
Carantes further stresses the importance of corporate social responsibility, stating, “If this company will offer social responsibility sa mga community natin, malaki na iyong bagay na iyon.” This commitment aligns with Wilcon’s efforts to uplift local communities. According to Wilcon Depot’s e-news press release, “Wilcon’s commitment to uplifting local communities is evident through its partnership with Baguio City in the Adopt-A-Park program, which was officially signed in November 2024. This initiative aligns with Wilcon’s advocacy for sustainability and community development, reinforcing its role as a trusted industry leader.”
Wilcon’s expansion in Benguet began on September 6, 2024, when it opened its 97th store in La Trinidad. The company started with a single branch on Quezon Avenue in 1977 and has since grown to over 100 stores, marking its steady industry leadership.
To celebrate the grand opening, Wilcon hosted a ribbon-cutting ceremony led by company executives and key partners, including Wilcon Depot VP for Project Sales Mr. Alen Alban, Davies Paints Philippines Vice President for International & Modern Retail Sales Mr. Donald Magbayao, Wilcon Depot AVP for Sales and Operations Mr. Francis Lazaro, President and CEO Ms. Lorraine Belo-Cincochan, Municipality of Tuba, Benguet Municipal Mayor Hon. Clarita P. Sal-ongan, Wilcon Depot SEVP and COO Ms. Rosemarie Bosch-Ong, Municipality of Tuba, Benguet Municipal Vice Mayor Hon. Maria L. Carantes, Boysen Paints VP for Sales and Operations Mr. Justin Ongsue, Kohler Philippines Country Manager Mr. Pio Gutierrez, and HCG Distributorship Manager Mr. Paul Wu.
The event also featured a motorcade and a grand opening luncheon. By Gian Laddit