Refinery Media, an integrated creative and content agency, has been tapped by the largest global sports media property in Asian history, ONE Championship as their production partner for The Apprentice: ONE Championship Edition.
Chatri Sityodtong, Chairman and CEO of ONE Championship, expressed being impressed by the production quality of Refinery to prompt the selection in bringing the hit reality television series to life on air this coming fourth quarter of 2020.
“I am impressed by Refinery Media’s creativity and experience in bringing the best non-scripted and reality programming to screens in Asia and around the world. The production quality by the Refinery Media team was second to none. We look forward to an incredible inaugural season of The Apprentice: ONE Championship Edition.”, stated Sityodtong.
According to ONE, among the reasons Refinery Media got the job is because of its deep experience in top quality reality and non-scripted programming, including Amazing Race Asia, Asia’s Next Top Model, SupermodelMe, Cesar’s Recruit Asia, and many other shows.
Producing compelling content, Refinery helps broadcasters and brands reach their target audience by bringing ideas to life through the art of storytelling.
The company prides itself in doing things a little differently. They don’t just produce original long and short form content but also create meaningful audience experiences through effective content marketing strategies across multimedia platforms to further engage and build a stronger fan base.
Refinery is made up of a group of proven and veteran talents with diverse media experiences and capabilities and is able to provide end-to-end content solutions by applying a cross-disciplinary approach in all our projects and productions.
Their in-house team has the ability to create bespoke packages and branded video content for specific client needs.
Refinery have earned the team several nominations for its original multiplatform creation, SupermodelMe, including Best Cross Platform Content (2012), Best Host (2014) and Best Reality Show (2014) at the Asian Television Awards, Best Digital Non-Fiction Program at the International Digital Emmy Awards (2013), Best Editing at Apollo Awards (2014 & 2015).
SupermodelMe is now an international series spanning a total of five successful seasons that have been screened across Asia Pacific, the U.S. and Canada.
The Apprentice: ONE Championship Edition will invite sixteen (16) contestants handpicked from around the world to compete in a high-stakes game of business and physical challenges. The winner will receive a US$250,000 job offer to work for a year directly under Chairman and CEO Chatri Sityodtong as his protege in Singapore.
Karen Seah, Founder of Refinery Media, on the other hand expressed excitement to work on the project. “We are very excited to be working with ONE Championship, a global media powerhouse that has all of the pillars to give The Apprentice a modern, edgy take with worldwide appeal. Chatri’s vision and drive will surely inspire millions of fans across the world. These ingredients are a producer’s dream come true”, she said.
The Apprentice: ONE Championship Edition has started its casting process for talented, ambitious and driven individuals. Interested applicants can check more information on casting in the following site: http://onefc.com/the-apprentice/
By: Armando M. Bolislis
